Burckhardt Tschudi
piano/harpsichord maker
Biography
Burckhardt Tschudi is cited by the author as an example of a piano-industry figure who abandoned his original family name in favor of a more commercially convenient form, becoming known as Burkat Shudi. The text offers no further biographical detail here beyond this name change, which is grouped with similar cases (Ehrhardt/Erard, Schumacher/Schomacker, Steinweg/Steinway) as evidence of how important a name's pronounceability and marketability were considered in the piano trade. No dates, nationality, or company affiliation are given in this passage.
Highlights
- Changed his name to Burkat Shudi for commercial/pronunciation reasons, per the author's discussion of makers who anglicized or altered their family names.
Source
Alfred Dolge, Pianos and Their Makers, Vol. I (1911), p. 214.
Public domain.